Amazon optimization with agency — sell more successfully on Amazon
In order to be successful as a seller or vendor on Amazon, it is crucial to create visibility for your own products and brand. By optimizing an agency on Amazon, you can expand your success on Amazon. Find out here which services and benefits you can benefit from a specialized Amazon agency like Faru.
Reasons why Amazon optimization with an agency is worthwhile
Amazon makes it easy for sellers to sell their products online. But many sellers are now using this sales channel — a great many. Getting discovered by the target group among several hundred million offers can be a real challenge. And even if potential customers come across your product, you still need to be convinced to choose your product over the competition.
In order to be more successful when selling products on Amazon, an improvement in the ranking, i.e. the position in which your products appear in the Amazon search, and a high click-through and conversion rate are crucial. The click-through rate shows how many people visit your product listings. The conversion rate then provides information about sales success. It shows how many product page views actually led to a purchase.
By optimizing an agency's Amazon, you can improve your ranking and conversion rate on Amazon. Specialized agencies such as Faru support you by developing and implementing appropriate strategies...
- ... to increase sales.
- ... for more visibility.
- ... for greater profitability.
- ... for more market shares.
- ... for efficient advertising campaigns.
Amazon optimization services for our agency
Full-service agencies like Faru support you in all areas of action that are critical to the success of sellers and vendors on Amazon. Book Amazon optimization from our Amazon agency as an all-round carefree package or individually choose the services that are particularly relevant to you.
Amazon advice
Through our professional Amazon advice, we help you successfully set up an Amazon shop and advise you on what levers you can use to expand your success on the Amazon Marketplace and improve the ranking of your product listings. We will also advise you on how to win the Amazon Buy Box, for example, or create A+ content so that you can sell more successfully on Amazon. If you are an advanced seller or vendor, we are also happy to help you internationalize your business, set up a hybrid strategy or improve internal processes.
Amazon SEO agency
Search engine optimization (SEO for Amazon) is a crucial lever to increase the visibility of your products on Amazon. Search engine optimized listings make it easier to find your products via the Amazon search and rank better in search results. In particular, keywords that are built into the product title, keywords in bullet points and backend keywords have an influence on Amazon SEO. The latter are not visible to customers, but are stored as relevant search terms in the backend of the offer. Keywords in titles and bullet points, on the other hand, must also be designed in accordance with the Amazon style guide so that the ranking is actually optimized.
As an Amazon SEO agency, Faru uses professional tools to help you research relevant keywords and optimize your product listings by keyword.
Amazon marketing agency
Amazon offers the opportunity to use Sponsored Products and Sponsored Brands. With these advertising campaigns, you can increase the visibility of your products and Amazon Store. Sponsored Products means promoting products. Your products are shown to potential buyers in a prioritized way when they search for products like yours. Sponsored Brands can be used to promote your own store. People who view your products are offered suitable other products from your store.
Advertising campaigns are also possible via Sponsored Display. These are classic ads that are placed on or off Amazon. Another option to increase your sales through ads is Amazon Lightning Deals. Slots can be booked for these, where your products are prominently placed at a special price. As an Amazon agency, Faru helps you create and manage Amazon advertising campaigns of all kinds.
Amazon PPC
PPC campaigns are a classic tool in online marketing. With PPC campaigns, you can improve the visibility of your products through paid advertising campaigns. PPC is short for “pay-per-click” — meaning you only pay if the ad causes potential customers to view your product. We create PPC campaigns for you and target them specifically for your target groups. In this way, you can reach exactly the people for whom your product is potentially interesting. In addition to our know-how, we also have the necessary professional tools.
Benefits of Amazon optimization with agency
With Faru's services, you benefit from the benefits of Amazon optimization by an agency.
Top ranking
We make sure that your product listings are shown at the top of the Amazon search. This gives you increased visibility for your products and reaches more potential customers. To do this, we support you with Amazon SEO and the optimization of direct and indirect ranking factors in accordance with the Amazon algorithm.
Targeted advertising campaigns
We create optimized ad and PPC campaigns and target them specifically for the target group. This is how you reach potential customers and increase your sales figures.
Continuous controlling
We continuously track and evaluate all measures and your sales. In this way, you can be sure that we are efficiently and effectively contributing to your success as a seller or vendor with our Amazon optimization.
Higher sales
Our optimization measures have a clear goal: to increase your sales. We ensure that your products are seen and also convince potential customers. We aim to build successful brands on Amazon over the long term and therefore rely on sustainable measures to increase sales.
Efficient costs
Of course, support from an Amazon agency causes costs. By precisely managing advertising campaigns and optimizing the most important success factors, Faru's support ensures that you use your marketing costs efficiently and effectively.
Faru Amazon Agency — Our Strengths
Faru is a professional Amazon agency that offers a full service for Amazon sellers and vendors. We develop tailor-made solutions for our clients. Our team consists of former executives at Amazon and entrepreneurs who have built successful brands on Amazon themselves. We therefore provide advice based on real experience and you can rely on our strategies working in practice.
These brands trust our agency to optimize Amazon
Our promise for cooperation: professionalism, personal service and transparency. More than 150 projects from over 100 clients are proof of our experience. In total, we have managed client projects with a marketplace turnover of over 150 million euros.
As you can see, we've already helped numerous brands optimize their Amazon presence. These clients are successful on Amazon thanks to Faru:
How to book your Amazon optimization with Faru now!
Do you need help to optimize your Amazon presence? With years of experience, professional know-how and effective tools, Faru helps you sell more successfully on Amazon. Arrange your individual consultation now and receive a tailor-made offer for Amazon optimization from our agency.
Common questions about Amazon optimization with an agency
Do I need an agency to optimize Amazon?
To be successful on Amazon, know-how and professional tools are almost essential. Sufficient resources are also needed to optimize product listings and stores so that their full potential is exploited. It is therefore recommended to get help from a specialized Amazon agency such as Faru to optimize your own Amazon presence. We have the experience, the tools, and the additional resources you need to be successful on Amazon. We position your brand on Amazon so that you can become an Amazon bestseller.
What is an Amazon full-service agency?
A full-service agency like Faru is an Amazon agency that performs all services to optimize Amazon performance. Some Amazon agencies only offer Amazon SEO or PPC campaign management. Faru offers you an all-round carefree package so that you can book all Amazon optimization services with our agency.
How does working with an Amazon agency work?
If you want our agency to help you optimize Amazon, we will first conduct an individual consultation. In it, you can describe your individual requirements and we will present our services to you in more detail. You will receive an individual offer from us for your Amazon optimization. If you agree with the price and scope of services, we'll start optimizing your Amazon presence.
Is the agency's Amazon optimization equally suitable for sellers and vendors?
As a full-service agency, we support both sellers and vendors in optimizing their Amazon presence.
Should you hire an Amazon agency or would you rather use your own employees?
In most cases, it makes more sense to use an agency for Amazon optimization instead of your own employees. Full-service agencies such as Faru offer a large portfolio of services, professional tools and many years of experience. Employees who do the same are hard to find and usually more expensive than a specialized agency. In addition, a professional agency such as Faru ensures that vacation or illness of the supervising employee does not become a business risk.
How much does Amazon optimization cost for an agency?
There is no general answer to the expected costs of Amazon optimization. The costs depend on the scope of the project. Simply ask us for your individual offer without obligation.
Which Amazon agency is the best?
Existing references are a good indicator of the quality of an Amazon agency. In the end, however, the truth is: The Amazon agency that suits you best is the best Amazon agency — for you. As a full-service agency with individual service modules, Faru offers you tailor-made solutions.
